The most important thing I always looked for in great investors and great business minds is integrity. From there I started to evaluate my relationships with the others in every field under a new light. It improved my life a big deal. Ethics improves your skills in business teaching you that everyday you advertise yourself with your words and actions, with your positive attitude.
If you are passionate about doing things for the others, if you like giving, you’ll be successfull in the “give and take” journey of life. I think we are out there everyday doing our best to earn trust from people and customers. “Trust then Verify” Reagan said once.
Conversely, an italian writer once described a world we don’t want in which a crook is asked by a friend if he’s not worried about his reputation at least among his neighbours..He answered: “Don’t worry, They are too busy with their crimes to notice mine”.